RGPD

Privacy notice for KOLs and contacts in the Care Insight database

 

Introduction

This privacy notice is intended for KOL (Key Opinion Leader) and contacts listed in the Care Insight databases, organizations and/or social or institutional KOL. We explain in more detail what these databases are below.

At Care Insight, we are committed to informing you about how we process your personal data, giving you control over how it is used and protecting it.

Here you will find information about the type of data we hold about you, how and why we collect it, how we use it and how we protect it.

This privacy notice also informs you about your rights, how you can exercise them and how the law protects you. Finally, it tells you how to exercise your preferences to manage the information we hold about you and if, for any reason, you do not want to appear in either of our databases, how to ask us to remove you.

 

About Care Insight

Since 2014, Care Insight, specializing in the transformation of health through innovation and digital health, supports health stakeholders, the medical-social sector, providers, funders, and industries, in anticipation of their strategy for change and the deployment of their innovations, whether organizational or technological.

Care Insight is responsible for the processing of data and your personal data.

If you have any questions about data protection and these privacy notices, please send an email to: [email protected]

 

Our KOL database and contactsbase de données 

Care Insight’s "KOL and contacts" database is referred to below as the "database".

Our database is a repository of information (contacts, more precisely) related to KOLs like you.

We chose the term “KOL” because you can influence behaviour and opinions in the area of health innovation. This term includes traditional journalists working for newspapers and magazines (e.g., in print/print, online, and radio), experts, and other influential people such as bloggers and KOL active on social networks like LinkedIn, Twitter, or other platforms. The database contains mainly business information and is accessible to our subscribers via Health & Tech Intelligence.

 

What personal data do we collect? 

We limit the information we collect in the database to what we believe may allow our clients to work with you in a meaningful and targeted manner. The data includes basic information such as your name and contact details, your title/function, your public profiles on social networks, the domains/topics that interest you, and possibly some brief biographical information on your professional background.

The different types of data we collect:

We only collect the data necessary to conduct our business. We collect, use, store, and transfer various types of personal data about you, which may include some or all of the following:

  • First and last name
  • Kind
  • Title/Function
  • Training
  • Professional experience
  • Business mailing address
  • Telephone number
  • Fax number
  • Business e-mail address
  • Personal email address (if you have provided it)
  • Twitter account
  • Profile picture
  • Linkedin profile
  • Number of social media subscribers
  • Profile photo from social networks
  • Other publicly available social media content
  • Contact preference (that is, how you prefer to be contacted)
  • Topics covered (that is, the subjects you cover, write about, or wish to write about)
  • Hearing
  • Articles published about you

We do not hold any sensitive personal data about you (information about your background, religious or philosophical beliefs, sexual orientation, political opinions, union affiliations or health or genetic and biometric data), unless you are a public representative of a political or trade union organisation and have explicitly shared this data in the public domain yourself.

(for example, you have made this information publicly available by writing about it or posting it on social media).

 

 How do we collect your personal data: 

The vast majority of information we hold about you comes from publicly available sources (including via social media APIs) or directly from you. This includes your publicly available social profiles, websites or blogs, information about you published by your employer (for example on your own company website), and information from articles you may have written.

We collect your data either directly from you or your employer, or through public sources such as:

  • Any articles or blog posts you have written
    of the vlogs you created
  • your own website
  • Your employer’s website
  • Your publisher’s website
  • your public profiles on social networks (including for example: Twitter and Linkedin), including via publicly available APIs provided by social media platforms.
  • telephone conversations/video conferences that can be recorded by us, to help us improve our training and quality
  • Other publicly available online sources

We also collect data from other sources, such as:

  • other KOLs (which can, for example, tell us if you have changed jobs, but we will not publish this information until we have verified it)
  • Our customers from third parties who send us published articles
    of third parties
  • your employer (if you are employed)
  • Your reporting officer or press service

Verification

We take steps to verify the authenticity of your data and contact details. We may do this, for example, by contacting you directly, or by contacting your employer, or by controlling your profile on social media or websites where you appear.

Data updates are also provided by the KLs themselves, either by sending an email to the research teams.

 

Why do we use your personal data:

Using this information, we create a KOL profile and include it in the database.

We allow our customers to access this database via Health & Tech Intelligence, so they can view your profile and send you information (either by email or through social media) that they think might interest you. This is also beneficial for you because it means that you receive targeted news. Our primary role is to facilitate effective communication between our clients and KOLs.

One of the main purposes of using your personal data is to create a repository of data concerning KOL (the databases ) and make this database available to our customers for a fee.

Depending on the service our customers subscribe to, your data may also be processed in one of the following ways:

  • Browse the database: our clients can browse the database via Health & Tech Intelligence and suggest changes to these sheets
  • Media Watch: our clients can search by keyword to browse publications and contacts via Health & Tech Intelligence.
  • Maintain the administration of our databases.
  • Maintain contact, deal with inquiries and requests for modifications, complaints, and disputes.
  • Comply with all applicable laws and regulations.

Legal basis for processing your personal data :

We process your personal data in order to be able to provide our services to our customers. We believe it is in our legitimate interest to do so. The processing of your data in this way also has advantages for you, KOL, and customers. The presence of your data in the Care Insight database allows you, as a KOL, to receive targeted and relevant information from our customers for you and your audience, often before their official publications. Our clients can communicate more effectively with KLs who may be interested in what they have to say.

We examine and balance any potential negative impact on you and your rights before processing your personal data while respecting our legitimate interests. We do not use your personal data for activities where we believe our interests are overridden by any unwarranted negative impact on you. If at any time you wish to be removed from our database, please send us an email to [email protected], and we will do so as soon as possible.

We may also use your data in the following ways:

  • Marketing: KOLs may be requested by our marketing team as part of a survey to conduct a study on your business, or as part of an interview request, or receive invitations to events from Care Insight.

 

How to edit or delete your profile

We want you to stay in control of your data. If at any time you wish to view or modify your profile, please send an email to [email protected].

Likewise, if you would like us to remove you completely from our databases, you can request the deletion of your data by sending an email to [email protected], and we will process your request as soon as possible.

 

Profiling

We combine the personal data you have provided to us with publicly available data that you have produced and then present this information to our customers through one of our platforms.

This profiling allows our clients to be able to search through these two publicly available datasets and understand the topics that interest them: a client may, for example, search for the keyword “cybersecurity”. The platform will present him with a list of the KOLs from the base dealing with this keyword in one of their publications in traditional or social media.

 

Tracking

Like many of our competitors and other online service providers, we also monitor to some extent how you interact with the content of emails you receive from us.

To do this, Care Insight emails may contain a small invisible image of a pixel, which can be used to inform the sender (our customer) that the email has been opened. If the recipient of the email has images enabled on their device, upon opening the email, a message (an automatic request) is sent to the Care Insight server, requesting the image. This request is recorded by Care Insight and indicates to us or our client that the email has been opened. A similar process can be used for links or attachments in the email, with a request sent to Care Insight for content that is accessible via links or attachments, indicating to Care Insight that the link or attachment has been accessed.

This feature allows our clients to understand what content is most likely to be of interest to KOLs and to align their future communications accordingly. This allows them to rework their press lists, so that they only reach KLs interested in their communications.

You benefit from targeted information from Care Insight clients on issues that interest you, as specifically identified by you, or by the content of your published documents.

However, if you do not wish to do so, you can unsubscribe at any time by sending an email to [email protected]

 

How do we share your personal data and with whom

We may share your personal data with our customers and other parties mentioned below.

We may also transfer your personal data outside the European Economic Area (EEA), but only where specific safeguards have been put in place to protect your personal data.

We may share your personal data with one or all of the following parties:

Our clients: our clients are professionals with a connection to innovation and/or the world of health

  • External third parties
    service providers working on behalf of Care Insight for the performance of any contracts we have with them. For example: an emailing service.
    professional advisors, including lawyers, insurers, and accountants, when we need them to comply with our legal obligations or for any other business reason.
    authorities that require records or declarations on processing activities in certain circumstances.

We may also share your personal data with third parties to whom we may choose to sell, transfer, or merge parts of our business or assets. We may also seek to acquire or merge with other companies. If there is a change in our company, the new owners may use your personal data in the same way as described in this privacy statement.

We require all third parties to respect the security of your personal data and process it following the law. We do not allow our third-party service providers to use your personal data for their own purposes. We only allow them to process your personal data for specific purposes and per binding contractual obligations that meet the requirements of data protection law.

 

Security Mesures

We are committed to protecting your personal data. We put in place safeguards, including reliable and appropriate technologies, processes, and contractual arrangements, so that the data we have about you is protected from unauthorised access and misuse, and we will not keep your personal data longer than necessary.

 

How long does it take to use your personal data? 

We will only keep your personal data for as long as necessary for the purposes set out in this privacy statement and to fulfil our legal obligations, but not more than five years after you have requested that we no longer receive communications. We will not keep more data than we need.

 

Your Rights 

In certain circumstances, you have rights under data protection laws relating to your personal data, including the right of access, the right to rectification, the right to erase, the right to restrict processing, the right to data portability, and the right to object.

If you wish to exercise your rights, please contact: [email protected]

Under the EU data protection laws, you have many rights regarding your personal data. These rights are not absolute - in some cases, they will not apply to you, or the particular use we make of your data. There are exceptions, for example, if we need to process the data to comply with our legal obligations, but if this is the case, we will let you know.

Your rights include:

  • Access to your personal information
  • To request any change or correction of your information
  • To require the deletion of personal information about you in certain situations by submitting a "Rights Request" to us.
  • To receive the personal information you have provided to us in a structured, commonly used and machine-readable format, and have the right to pass this data on to a third party in certain situations
  • To object at any time to the processing of your personal information for direct marketing
  • To oppose decisions made by automated means (including profiling)
  • To object in some cases to the continued processing of your personal information
  • To limit the processing of your personal information in certain circumstances

 

You also have the right to file a complaint at any time with the French National Commission for Data Protection and Freedoms (CNIL), the French supervisory authority for matters relating to data protection and individual rights, under the General Data Protection Regulation.

National Commission for Information Technology and Freedoms
3 place de Fontenoy
TSA 80715
75334 PARIS CEDEX 07
01.53.73.22.22

 

We hope that we will be able to resolve any concerns you may have before you contact the CNIL, so do not hesitate to contact us in the first place: [email protected]